In the international context that the number of gold medals tends to converge,the assessment of the non-market value of Olympic gold medals plays a key role in validating the reasonableness of governmental public expenditures and public recognition of national achievements.Using the Tokyo Olympics as a case study,this research employs the Contingent Valuation Method and Weibull regression model to estimate the non-market value of Olympic gold medals based on the willingness-to-pay of Shanghai residents.It indicates that Olympic gold medals possess significant non-market value,with nearly half of the surveyed Shanghai residents demonstrating a willingness to pay an average of 43.440 yuan per gold medal.There is a difference in the public’s perception of the value of Olympic gold medals,whose willingness to pay is influenced by symbolic capital,consumption capital and socio-demographic variables,with younger groups and middle-income groups exhibiting relatively lower willingness to pay.Olympic gold medals are not only a symbol of athletic achievement,but also an important part of national soft power.The public’s willingness to pay reflects a high degree of recognition of national sports achievements.Based on this,it is recommended to strengthen the value communication system of Olympic gold medals;to increase the sports participation of teenagers and low- and middle-income groups,and to establish a mechanism for precise resources allocation in sports.It is anticipated that this will provide a theoretical foundation for the government to formulate more precise and effective sports policies.

As a reflection of the spirit of Chinese education modernization,educator spirit is an important guideline and source of motivation to lead the high-quality construction of physical education teaching faculties.By using the methods of literature review and logical analysis,this paper proposes the dimensions of cognition,value and practice of educator spirit in leading the high-quality construction of physical education teaching faculties,based on the main line of “what,why and how”.It concludes that educator spirit leads the high-quality construction of physical education teaching faculties so as to shape educator-style physical education teachers,who is characterized by the unity of subjectivity and objectivity,the connection between inheritance and creativity,the coordination of specificity and universality and the correspondence between theory and practice.This paper finds that the value of educator spirit in leading the high-quality construction of physical education teaching faculties is to provide goal guidance for physical education teachers’ self-cultivation of teacher ethics,to provide path support for the improvement of physical education teachers’ professionalism,and to provide positive symbols for the public to identify with the physical education teachers.Based on the above analysis,the following practice paths are proposed:to deepen the professional identity of physical education teachers with the ideal conviction of greater self and serving the country with sincerity;to cultivate the professional morality of physical education teachers with the ethical sentiment of speaking and behaving as a model of the world;to expand the professional knowledge of physical education teachers with the cultivating wisdom of enlightening the mind and nourishing the heart and individualized teaching;to improve the professional ability of physical education teachers with the attitude of diligent study and conduct,and seeking knowledge and innovation;to innovate the professional ideology of physical education teachers with the benevolence of love of teaching and students,and willingness of dedication;and to clarify the professional goals of physical education teachers with the educating pursuit of thinking of the world and cultivating people.

The empowerment of digital intelligence in advancing the professional development of physical education (PE) teaching-researchers represents a crucial pathway for accelerating educational digitalization.By the methods of literature review and logical analysis,this study examines the ideal paradigm,practical dilemmas and enhangcement pathways for PE researchers’ professional development empowered by digital intelligence.The findings propose an ideal paradigm comprising: establishing a digital intelligence-empowered PE research community,developing digital intelligence-driven research competencies,cultivating digital intelligence-oriented research thinking and constructing a professional team for intelligent PE research.The practical dilemmas include ambiguous role identification among PE researchers,underdeveloped digital intelligence research capacities,unformed data-driven research mind and slow progress in team development.Based on these,the enhancement pathways are put forward: Deepening professional cognition to facilitate interactive research practices;Harnessing digital intelligence technologies to enhance teaching-researchers’ capabilities;Innovating research paradigms to ensure their sustainable development;And optimizing qualification criteria to strengthen specialized training programs.

Under the background of “big ideological and political courses”,the ideological and political construction of college physical education curriculum should follow the concepts of “big class”“big platform” and “big teachers”,which plays an important role in sports collaborative education.Using the methods of literature review and logical analysis,based on the three-dimensional analysis framework of “Wuli-Shili-Renli” in WSR methodology,this paper probes into the theoretical framework of ideological and political construction of college physical education curriculum under the background of “big ideological and political courses” and puts forward the goal orientation of giving full play to the role of “five educations simultaneously” in the ideological and political construction of college physical education curriculum,practicing the strategy of new cultural and scientific innovation in college physical education and strengthening the strategic guidance of building a sports power.Under the background of “big ideological and political courses”,the ideological and political construction of physical education curriculum in colleges and universities still has some practical obstructions,such as weak foundation of science and technology and humanity,difficulties in innovation and management and poor efficiency of execution and participation.Based on this,it puts forward the promotion paths:consolidating the foundation of science and technology and humanity to give full play to the advantages of “five educations”;stimulating the innovation and management engine to implement the requirements of new science and technology innovation;and improving the efficiency of execution and participation to deepen the strategic leadership of sports power.

Interdisciplinary thematic learning serves as a pivotal approach for fostering students’ core literacy and holistic development in physical education and health curriculum under the current educational context emphasizing the integration of moral,intellectual,physical,aesthetic and labor education.This study uses the literature method and on-the-spot investigation method to systematically analyze the practical essentials,dilemmas and pathways of interdisciplinary thematic learning in physical education and health curriculum.The practical essentials are to take interdisciplinary as the fundamental attribute,to cultivate students’ core literacy as the value to follow,to take the discipline as the conceptual boundary,to take the learning theme as the starting point of design,and to drive interdisciplinary theme learning through problem-based situations.However,the current interdisciplinary theme learning in physical education and health curriculum still has dilemmas in terms of teachers’ cognition,system establishment,coordinated development,situation creation and teaching evaluation.Based on the above,practical pathways are proposed to improve teachers’ interdisciplinary practical ability,to build an interdisciplinary thematic learning implementation system,to establish an interdisciplinary teaching and research community,to create authentic problematic situations,and to broaden the teaching evaluation system and application field,in order to improve the quality of interdisciplinary thematic learning in the physical education and health curriculum and promote the all-round development of students.

The immersive physical education in colleges and universities empowered by extended reality (XR) technology not only indicates the future trend of educational digitization,but also holds great significance for constructing a high-quality education system in the digital age.This research adopts research methods of literature review and logical reasoning,based on collating the development context of XR technology and the connotation of immersive physical education in colleges and universities,deeply expounds on the value implications and application paths of immersive physical education in colleges and universities.It holds that the value implications of immersive physical education in colleges and universities empowered by XR technology are reflected in the following aspects:reshaping teaching concepts to emphasize individual needs and comprehensive qualities;reconstructing the teacher-student relationship to promote in-depth dialogue and collaborative mutual assistance;innovating teaching contents to realize the integration of cutting-edge technology and physical education discipline;creating teaching scenarios to enhance the learning effectiveness of human-machine collaboration;and optimizing teaching evaluation to facilitate the scientific improvement of teaching plans.The application paths of immersive physical education in colleges and universities empowered by XR technology are as follows:relying on the advantages of XR technology to enrich the contents and presentation forms of physical education theory teaching;optimizing the cultivation strategies of motor skills to achieve precise guidance and injury prevention;strengthening the application of simulated tactical scenarios to improve sports decision-making and tactical understanding;and developing new psychological healing programs to address students’ sports-related psychological issues.

Inclusive development introduces new concepts and approaches to tackle the challenges of physical education for college students with physical weaknesses.Using the methods of literature reviews,logical analysis and expert interviews,this paper explicates the theoretical foundation and generation logic of inclusive development of physical education for these students.Then it constructs a framework of development mode for inclusive development from four dimensions:teaching content,teaching methods,teaching environment and teaching evaluation.At last,the practical pathways are put forward:Embedding the philosophy of inclusive education to construct inclusive teaching content;Emphasizing a holistic development orientation to innovate inclusive teaching methods;Upholding principles of fairness and inclusiveness to refine inclusive teaching evaluation;And incorporating digital information technology to create a digitalized inclusive educational ecosystem for physical education.

Promoting the modernization of adolescent physical health governance,enhancing their fitness and promoting their healthy growth are critical to the future of the country and nation.Using the methods of literature review and logical reasoning,this paper explores the theoretical logic,difficulties in promotion and relief strategies of the modernization of adolescent physical health governance.It identifies the following difficulties in promotion: weak governance awareness,absence of governance subjects,limited governance tools,disorganized governance contents and inadequate governance evaluation.Based on this,it proposes the following relief strategies: strengthening the leadership of the Party and upholding integrity and innovation to establish a governance ideas guided by the new development concept;adhering to the principle of coordination and dismantling sectoral barriers to accelerate the establishment of a multidimensional collaborative governance pattern;adhering to a holistic principle and innovating resource-sharing mechanisms to develop modern,intelligent governance approaches;adhering to the principle of precision and addressing behavioral irregularities to establish refined governance content;and adhering to the principle of adaptability and enhancing supervision and feedback to comprehensively establish a systematic,scientific evaluation system.

In the background of revitalizing the “three major ball games”,the sustainable development of campus football is of great practical significance to the reform of football and the construction of sports power.This paper follows the theory of spatial production,employs the methods of literature review and expert interviews to analyze the operational logic and practical dilemmas of the sustainable development of campus football,and proposes innovative paths.It suggests that the operational logic of the sustainable development of campus football is to achieve the organic linkage of the dynamic system,the carrier system,and the interactive system of campus football development,thereby promoting the production and reproduction of the social space of campus football and injecting strong momentum into the sustainable development of campus football through the release of spatial power.Nowadays the sustainable development of campus football in China faces the practical dilemmas of insufficiently released driving forces,incomplete carrier construction and unsmooth operational mechanisms.Based on the above,the innovative paths are proposed to activate the driving force of spatial production,to consolidate the foundation of spatial production carriers,and to smooth the interactive mechanism of spatial production for the sustainable development of campus football,which can provide theoretical and practical references for promoting the sustainable development of campus football.

Marathon events are typical representatives of mass sports events.Exploring the co-governance of safety risks in such events can provide valuable references for the forward movement of advancing safety checkpoints in various mass sports events in China.Utilizing the methods of literature review,expert interviews and field surveys,and drawing upon the theory of collaborative advantage,this study analyzes the generative logic,inertia attribution,and advantage pathways of the co-governance of safety risks in marathon events.It concludes that the co-governance of safety risks in marathon events is an inevitable choice for ensuring the high-quality development of event safety and effectively safeguarding public life and health of the people,and also the only viable solution to the “meta-management” problem of event safety.Moreover,it constitutes a crucial measure for advancing the modernization of the sports governance system and governance capacity.At present,due to factors such as rudimentary regulations,fragmented organization,divergent objectives,strategic conflicts and resource imbalance,the co-governance of safety risks in marathon events exhibits a state of “inertia”.To mitigate this “collaborative inertia” and build a governance pattern with “collaborative advantages”,it is imperative to establish a regulatory system centered on self-consistent clauses and connected effectiveness,to refine the organizational structure with clearly defined roles and internal and external coordination,to foster consensus among stakeholders with the axis of the stable and safe operation of events,to develop action-oriented strategies emphasizing on coordinated and autonomous collaboration,and to increase the foundational elements of collaboration supported by human,financial and technological resources.

Promoting the open transformation of the service space of public sports venues is related to the solution of the problem of “where to take fitness” and the realization of the goal of building a higher level of national fitness public service system.By means of literature review and logic analysis,this paper discusses the theoretical logic,realistic difficulties and relief paths for open renovation of service space of public sports venues.It is concluded that the open renovation of service space of public sports venues should be a cyclic transition process along the space chain of “physics-function-behavior-value”.In the process for open renovation of service space of public sports venues,there exist some realistic difficulties including inconsistent planning standards,weak market supervision,lack of public discourse power and value imbalance.Based on the above,some relief paths are proposed: to construct a gradient public sports venue construction planning system to accurately match the diversified sports demands of the public;to strengthen the market operation supervision of public sports venues to improve the adaptability of public sports venues service functions;to smooth the feedback channels of the public’s diverse needs to enhance the depth and breadth of public participation in the renovation of public sports venues;and to balance the economic and social value orientation of the venue to clarify social capital participation in the operation and renovation of venues.

Based on the theory of social symbiosis,this study analyzes the internal mechanism,practical obstacles and path selection of the construction of hub-type sports social organizations.From the perspective of theory,practice and missions,the internal mechanism of the construction of hub-type sports social organizations is manifested as the interconnection mechanism of “organization and re-organization”,the political and social interactive shaping mechanism,and the complementary mechanism of administrative and social resources.However,under the perspective of social symbiosis,the construction is still faced with practical obstacles such as power generalization risk,purpose substitution risk,rent-seeking risk,risk of imbalance of responsibilities,rights and interests,and low social recognition risk.Based on this,promotion paths are proposed to clarify the boundaries of rights and responsibilities to construct a system of checks and balances on power;to anchor the public welfare purpose to establish a dual attribute collaborative development model;to embed block chain technology to improve the full process penetrating regulatory mechanism;to optimize the collaborative governance framework to establish a mechanism of equal rights,responsibilities and benefits;and to implement gradient support policies to cultivate social identity among diverse subjects.

Based on the explanation of the connotation of cultivating healthy psychological lifestyles through outdoor sports,this study makes an in-depth analysis of its inherent logic.Grounded on Fushun’s regionally distinctive mountainous and aquatic resources,it explores the implementation paths surrounding the cores of the development of regional brand sporting events,the exploitation of regional advantages and the enforcement of outdoor sports infrastructure.It reveals that hosting high-level sporting events can significantly enhance the social impact of outdoor sports to stimulate public engagement enthusiasm;the creation of brand sporting events can effectively promote the popularization of outdoor sports to attract the public participation;developing seasonally diversified projects based on regional characteristics can meet multiple demands of the public;and the construction of outdoor sports systems can promote public fitness to advance the high-quality development of sports industry.

To explore the reasons for the rapid revitalization and development of “three major ball games” in Japan in recent years and provide experience enlightenments for the revitalization of “three major ball games” in China,this study adopts participatory observation,field research and interview methods to conduct a comprehensive investigation into the sports field in Japan.It finds that the revitalization and development of “three major ball games” in Japan exhibits five characteristics:sustainable supports from national policy,with active efforts of sports associations to implement and advance;deep social involvement,in line with the sustainable development order of the project;widespread mass participation in competitive events,with emphasis on the support provided by events for the development of the project;refined team management models,with fine-grained management of key technologies;and emphasis on the construction of laws and regulations,with the formation of special systematic guarantees for revitalization and development.Based on these,it concludes the enlightenments for the revitalization and development of “three major ball games” in our country:closely surrounding the objectives and tasks of the building of sports power to accelerate the launch of “three major ball games” revitalization work plans;actively promoting the deep involvement of social forces to continuously develop the training of “three major ball games” reserve talents;building a full-chain,all-age sports event system to continuously expand the number of participating teams in “three major ball games” projects;deeply refining the organizational structure of sports teams to realize the new quality technologies empowering the development of “three major ball games”;and innovating the special revitalization and development sytstems for the project to formulate China-specific strategies for the revitalization of “three major ball games”.

The “14th Five-Year Plan for Sports Development” clearly states that China’s sports development should adhere to the socialist sports system with Chinese characteristics and steadfastly follow the path of sports development with Chinese characteristics. By the methods of expert interviews and field research,this paper systematically sorts out the structure of China’s youth volleyball competition system and analyzes its development effectiveness under the strategy of building a sports power and the strengthening of youth sports work. It finds that China’s youth volleyball competition system has formed a composite model integrating the sports system and the education system,cultivating and selecting talents through a variety of competitive platforms,which effectively promotes the popularization and development of volleyball. However,the system still facesthe realistic dilemmas such as insufficient integration of sports and education,limited competition opportunities,single function of events and single source of funding. In response to these issues,it proposes a series of relief strategies,including deepening the integration of sports and education to build a collaborative system and cultivate well-rounded talents;expanding competition opportunities to improve the competition system and enhance competitive strength;exerting diversify competition functions to explore multiple values and expand social impact;and optimizing the funding structure to broaden funding channels and ensure sustainable development.

By using the methods of literature review,expert interview and mathematical statistics,this study analyzes the winning advantages,realistic difficulties and solution strategies for China’s preparation for the 2026 Milan Winter Olympics.It suggests that the successful hosting of the Beijing Winter Olympics,the institutional advantages of China’s unique nationwide system,the outstanding performance of Chinese sports teams during the “Milan cycle”,and the innovative application of technology assisting and modern intelligent methods are the key winning advantages for preparing for the Milan Winter Olympics.However,the international ice and snow sports pattern has formed a group advantage,the distribution of China’s key advantageous ice and snow events is less,the overall international competitiveness is not strong,the “dividend” of ice and snow sports layout is weakened,and the new changes in the overseas competition environment under the century-old changes in the world take place,which bring severe tests to China’s training and preparation.Accordingly,it puts forward the solution strategies in preparing for the 2026 Milan Winter Olympics: Exerting “new nationwide system” to integrate the advantages of multiple resources in order to build a new mode of preparation for ice and snow events with multiple participation; Classifying and judging the ability of China’s ice and snow events to participate in order to scientifically plan the participation layout for key events and support strategies for new events; Attaching great importance to the breakthrough development of fundamental physical fitness events in order to precisely enhance the special physical fitness reserves of ice and snow athletes; Establishing a risk prevention and control early warning mechanism for the national teams to participate in the competition in order to comprehensively enhance the safety effectiveness of overseas preparation and participation; And deepening the digital empowerment and technology assistance for ice and snow sports events in order to improve the scientific and intelligent level of training and preparation.

In the new development stage,artificial intelligence technology has gradually become an important starting point for the development of ice and snow sports tourism.By using the methods of literature review and logical analysis,this paper deeply studied the value,risks and countermeasures of artificial intelligence boosting the development of ice and snow sports tourism.It believes that artificial intelligence boosts the development of ice and snow sports tourism by enhancing interactive communication experience,helping to improve the quality of supply,meeting personalized needs,promoting scene innovation and upgrading,and improving management and operation efficiency.However,there are also potential risks such as technology operation,data security,value ethics and market disruption.The reasons lie in the imperfect policy and standard system of smart ice and snow sports tourism,the adaptability deviation between artificial intelligence and ice and snow sports tourism,the prominent structural contradiction between the supply and demand of high-end composite talents,the unestablished subject cooperation and supervision mechanism and the insufficient normative core data of ice and snow sports tourism.Based on the above,the countermeasures are proposed to establish and improve the system of laws,regulations and standards;to strengthen the innovation of ice and snow sports tourism intelligent technology;to improve the quality of employees and professional and technical personnel;to clarify the responsibilities and value positioning of multiple subjects;and to adhere to the equal emphasis on data information increment and quality improvement.

Relying on the platform of large-scale sporting events to accumulate industrial development potential energy is an important support for promoting the deep integration and development of business,tourism,culture and sports.By using the research methods of literature review and logical analysis,this study discusses the theoretical implication,internal logic,blocking dilemmas and advancing direction of promoting the deep integration and development of business,tourism,culture and sports based on large-scale sporting events.According to the study,large-scale sporting events promote the deep integration and development of business,tourism,culture and sports in terms of policies,systems,industrial resources,core elements,consumer markets and business products.However,it is still faced with such blocking dilemmas as inadequate understanding of relevant policies and systems,and the blurred boundaries of the powers and responsibilities of multiple subjects; the uncompleted construction of sports facilities,and the driving role to be strengthened of sports brands; the insufficient mining and utilization of information resources,and the inadequate number of professional counterparts; and the unfulfilled supply of integrated products and services,and the incomplete supporting infrastructure services.Therefore,the advancing directions are proposed to strengthen the interpretation ability of local government on policies and regulations in order to clarify the boundaries of power and responsibility of multiple subjects and their interaction; to improve the efficiency of the use of sports venues,facilities and resources in order to deepen the leading and driving role of large-scale sporting events; to strengthen the sharing development and utilization of key information resources in order to improve the talent training mechanism of business,tourism,culture and sports; and to enrich the supply of integrated product formats of business,tourism,culture and sports in order to optimize supporting elements allocation of infrastructure services.

The rational examination and thoughtful response of Chinese people on sports since modern times has profoundly determined the future direction of Chinese sports development.This study focuses on the meta-theoretical problems in sports thoughts,aiming to examine the evolutionary logic of Chinese sports thoughts in transcending modernity through ontological,epistemological and methodological perspectives.The study concludes the following results:Ontologically, through proactive assimilation of transcultural sports ontology and self-conscious integration of indigenous athletic elements,Chinese sports has accomplished the contemporary progression of ontological significance with Chinese characteristics;Epistemologically,through the tripartite process of early constructing,reflecting and reconstructing on the cognition of sports values,Chinese sports has achieved a cognitive breakthrough in comprehending the axiological essence;Methodologically,through arduous exploration of sports participation in state building,establishment of national construction pathways and pioneering of reform-development trajectories,Chinese sports has transcended the conventional development model of “learning-imitation-reference-integration” and innovated the Chinese modernization development paradigm.

Chinese traditional sports are an important element of Chinese civilization,which can strengthen the spreading power and influence of Chinese civilization.This paper discusses the mechanism of body culture in Chinese traditional sports to promote the continuation and development of Chinese civilization by using the methods of literature review,logic analysis and philosophical speculation.It argues that Chinese traditional sports continues Chinese civilization in a unique way of body studies,behavioral science and posture study,and integrates into the new ritual and music culture,forming the special symbol of Chinese civilization.Chinese traditional sports can awaken the collective memory of body communication,promote the cultural identity of body practice and highlight the cultural pursuit in the sense of body posture.The body behaviors in Chinese traditional sports represent Chinese culture going global,the body images stimulating the self-consistent sharing of Chinese culture,the body symbols integrating western sports culture to promote recognition.Chinese traditional sports make breakthroughs in cross-integration,jump in the optimization combination and explore new academic growth points.